Originally built by the fifth Duke of Devonshire to position Buxton as England’s leading spa destination back in the 18th century, after recent and extensive refurbishment, the Grade I Listed Georgian building is now a 5* 81 room luxury hotel complete with restaurant, bar and health spa which is now open to the public.
FIG was appointed by the Buxton Crescent marketing team in 2020 to deliver design and marketing support for the launch and all printed and digital collateral, including key card holders, baggage tags, stationery and phone pads for the reception areas; door hangers, water bottle tags, room service menus and housekeeping cards for the bedrooms, along with menus for the various bars and restaurants, and even warning stickers for the lifts, to ensure that everything was on brand, right down to the smallest detail. We’ll continue to support the team with design for menus, brochures and social media assets.
Sue Dickson, Sales & Marketing Manager said, “The FIG team are already proving to be the right creative partner for us, and they have been highly responsive to our needs, working well with our brand guidelines and producing high-quality work to tight deadlines.”
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