This ambitious Macclesfield-based business started life in plastic injection moulding but quickly developed the expertise – and reputation – for designing, manufacturing and delivering lottery and retail point of sale (POS) display solutions.
With many prestigious brands and retailers already among its clients, it wanted to expand its global offering, take a more strategic approach to marketing and communicate more regularly and clearly with its audience.
The Fastrak Group joined our Marketing Partner Programme in November 2017 and is already benefitting from a more integrated approach to marketing that balances messaging, traditional PR, social media management and thought leadership content to raise its profile in the industry.
FIG also provides design, web and exhibition support to drive deeper engagement with customers and generate new leads.
“Fastrak is a fast-moving business with ambitious targets. FIG hit the ground running, quickly integrating itself into our operation and delivering tangible results. The team’s knowledge, creativity and efficiency are second-to-none and they are an asset to our business.” John Barrett, Managing Director at Fastrak