News Straight from FIG HQ

Tire Monitor System website gets a modern refresh

August 2019Helen

Tire Monitor System is a sub brand of AM Bromley Ltd, which has evolved to become market leaders in the tyre pressure monitoring market. Today the products under TMS are used extensively across the mining, construction, tyre testing, earthmoving, container and cargo handling and transit sectors, around the world.

The original TMS website had been built in HTML with no back end content management system for the AM Bromley team to access easily for updates. Consequently the site had become out of date and had started to look tired which was not a reflection of the business, which offers a responsive service. AM Bromley needed a new website in line with modern practices able to view on PC, tablets and mobile devices that would be easy to update, easy for customers to follow the navigation and represented the brand well.

Having a long standing relationship with FIG, AM Bromley approached its marketing partner to undertake the work. Maintaining the colours and look and feel of the well-established TMS brand, FIG redesigned the content of the website to make sure it was easy for customers to find access to product information and for potential customers to find out more about the innovative systems. FIG built the site on WordPress which offered a user friendly content management system for the team at AM Bromley to update the site themselves going forward. A comprehensive training course showed key team members how they could update the products themselves and keep the site fresh and relevant.

In just a few weeks after instructing FIG the new TMS website is live and already getting great feedback from customers.

Mandy Bromley, Director at AM Bromley said

“We are absolutely delighted with the new TMS website. It looks so modern and fresh and it is now so easy to navigate yourself around. You can clearly find all of our products which are presented beautifully with access to all the information our customers need to make an informed decision. And there’s a customer login section for access to more detailed product information when they need it. Importantly we can now easily access the back end of the website to update products, change photographs and add news, which is something we’ve been unable to do on the old site, so it’s a big step forward for us. FIG has once again been a delight to work with, helping us throughout the whole process which was seamless and pain free.”

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